Hi! I’m Hena, a designer and illustrator based in New York City. I’m fascinated by the creative process—I love that a blank canvas can evolve into something completely new. While I love seeing a project come to life, the journey to get there is just as exciting as the final result.
I have a deep passion for branding, typography, and illustration, and I thrive at the intersection of design and experience. Whether working in hospitality, retail, or experiential design, I focus on crafting thoughtful, visually striking identities that leave a lasting impact.
I find inspiration in science fiction, outer space, comedy podcasts, amazing music, and wandering the city with no destination—usually ending up back where I started, coffee in hand. I also love bringing humor into my work, finding that even the smallest details can spark joy.
As a jack-of-all-trades, I’m skilled in Adobe InDesign, Illustrator, Photoshop, Premiere, Keynote, Pages, Microsoft Word, and PowerPoint, bringing versatility and precision to everything I create. More than anything, I believe great design is about crafting meaningful experiences—whether it’s a brand, a space, or a simple moment of delight.
Feel free to connect with me!